Proper Ecom sources and audits Amazon FBA businesses for buyers, papers the acquisition, and manages the brand after close. This is the portal where all of that lives — every deal, every audit, every document, per client.
Clients access their acquisition portal · Advisors and administrators access the workspace
Most advisors hand you a listing and disappear at close. We source the deal, tear it apart in diligence, and stay on the P&L afterwards.
We work brokers, off-market operators, and marketplace listings, then filter to branded, multi-SKU Amazon businesses that match your mandate. You see the shortlist, not the noise.
Layer 1 models the category, unit economics, and downside before you spend a dollar. Layer 2 runs on verified Seller Central data once the account is connected. Nothing gets signed on a story.
After close we run the brand: listings, PPC, supply chain, and creative. You get an operating cadence and a P&L you can actually read, not a handover deck.
We define your budget, category tolerance, and what a good outcome looks like before a single deal is shown.
Targets land in your portal with the numbers attached — asking price, SDE, channel mix, ASIN count.
L1 modeled audit, then L2 verified audit on live account data. Both live in your portal, versioned.
LOI, APA, escrow, and transfer — then the brand moves into management with a live dashboard.
No shared drives, no email threads. Each client gets their own portal, and only their own deals are in it.